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How to create a product launch video in under an hour

May 19, 20268 min read
How to create a product launch video in under an hour

Launch day does not move. Here is a one-hour workflow marketing teams use to go from brief to exportable MP4 with Fluos.

0–10 min: Write the brief in chat

Include audience, length (15s vs 30s), tone, key messages, brand colors, and references. Ask Fluos to propose a scene plan before building.

10–40 min: Preview and iterate

Review motion in the browser. Request timing, typography, and layout changes in plain language until the storyboard matches your narrative.

40–60 min: Export and hand off

Export MP4, embed on the landing page, and cut square/vertical variants from the same project. More detail in product launch videos.

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